Chapter 11 Do more to benefit others

The spirit of putting yourself in the shoes of others is like a mirror of wisdom. Smart people will always see their own value in the needs of others! A friend who owns a fabric shop urgently called me before closing in the middle of the night, which was very different from his usual calm style. I also hurriedly called him back to ask what was the matter. He said: A customer rushed into my shop to cut cloth because the car was suspended illegally. In less than five minutes, he bought three bolts of cloth, worth about 10,000 yuan. After negotiating the price, the change was deleted. Customers are happy to check out and leave, and explain that when new fabrics come next week, be sure to notify!

The customer left like the wind, he pressed the computer carefully, almost went crazy, he undercalculated by more than 5,000 yuan.For a small business, I really can't afford to pay these thousands of dollars.How to do it?He wants me to give him advice! After a few minutes, he followed my advice and worked up the courage to call the customer.Explain the situation politely and give the customer three options: First, the customer can refuse to refund the short payment on the grounds of payment in cash. Second, the buyer and the seller will each pay half of the shortfall, and the customer is asked to make up 2,500 yuan.

Third, the customer is willing to make up all the difference. The customer said nothing: no problem!I will give you five thousand yuan next time.Also, don't forget to help me keep an eye on the arrival time of new fabrics, and let me know when they arrive! How lucky is he?Yes, good luck indeed.However, I think what is more important is that he has a solid foundation of trust with customers, and he has gotten along like a bosom friend, so he can handle it so calmly without feeling embarrassed. In the follow-up phone call, he said to me worriedly: He promised too simply, which made me very embarrassed instead!You know, business!Both parties have no right to disagree with the account after the payment of money and goods leaves the counter!Now, what should I do?

I suggested: next time he comes to buy cloth, you might as well choose a piece of cloth as a gift to him, to show your respect and gratitude to him!Maybe you pay more for it, but earn friendship, which money can't buy! He happily accepted my suggestion. After hanging up the phone, he immediately began to choose the fabrics for the customers. I believe that when the customer comes again and returns 5,000 yuan, he will be very happy to receive his well-prepared gift.Maybe, it will also purchase more new fabrics! The true principle of integrity: do not take advantage of others; do not let yourself suffer

Treating customers as friends is the only way to succeed in business.However, if you turn it around and treat your friends as customers, life may not be so wonderful.At least half of the friends will run away, either because they are scared away, or they have friction and no longer communicate.If you have a friend who has just switched to direct selling, you should be able to experience the feeling of being forced to sell! This is indeed the general impression of customers and friends.But I think that the concept may only be half right. According to my experience, as long as you treat each other with sincerity and consider the position of the other party, there is actually no difference between a so-called customer and a friend. At most, the order and occasion of acquaintance are different, but the sincerity and attitude should be the same.

Many ancient sayings are applied in today's society and must have new interpretations in order to meet the needs of modern times.Otherwise, it will mislead people's thinking.For example: if the sale fails, benevolence and righteousness exist!Although the ending is quite satisfactory, it still sounds a little bit wronged.It seems that in the process of not being able to make a deal, something was hurt, such as human feelings and justice, which led to the final retreat, and hoped that each other would not hurt each other. I think there should be more positive thoughts in this statement, and I would rather change it to "Business is not possible, benevolence and righteousness!"It means that during the transaction process, there may be some discussions or negotiations, but each other understands each other's needs better, so no matter whether there is a deal or not, they can become better friends and their relationship will be improved to a higher level.

A new explanation for profiting others: leaving more benefits to those in need Tolstoy said: Wealth is like excrement and urine. When it is accumulated, it will emit a stench, but when it is spread, it can fertilize the land. When it comes to doing business, I always feel that it is a bad word when I hear profiting others.Of course, the attempt to achieve business through improper bribery is not good, and it is difficult to last.However, within reason, you might as well benefit others. This is another new interpretation of an old word. The modern meaning of seeking benefits from others is not to take benefits from others, but to think more about others, seek benefits for others, and give benefits to others.On the surface, this is a generous offering; in fact, more will be gained.

The spirit of putting yourself in the shoes of others is like a mirror of wisdom. Smart people will always see their own value in the needs of others!