Chapter 18 Crisis is not equal to opportunity

To actively turn a crisis into an opportunity, don't just focus on the current crisis in a myopic way, but see the opportunities in the future. When you are frustrated, proper comfort and encouragement really help a lot.However, no amount of comfort and encouragement can at most just soothe the sad mood.The most important thing that can really turn a person from defeat into victory and get out of the bottom of the low tide in life is to rely on yourself. A crisis is an opportunity.The inspirational effect of this sentence is far greater than the actual help.In real life, a crisis is a crisis, not a turning point.If we don't take positive actions as soon as possible and adjust new strategies suitable for the future, the crisis will only get worse and eventually become an unmanageable situation.Even, it will create another potential crisis, which will break out at the most desperate time and completely destroy it.

There is a small shop that sells high-end goods. When the economy is good, the business is very good. The boss doesn't even think about why the customers come to the store.Later, the economy turned bad and there were few customers, and the boss also couldn't figure out why the customers lost. Just when he was really annoyed, his good friend comforted him and said: It doesn't matter, the crisis is a turning point. The boss found it very helpful.However, before he had figured out the situation, he rashly resorted to discounts and promotions to cope with the downturn. As a result, the originally fresh and elegant small store was completely changed, with discount slogans plastered all over it, and even the last batch of loyal customers no longer came to the store.After two months of hard work, it ended up closing down.

Why didn't his crisis turn into a turning point?Because he only has the courage to face the crisis, but lacks the correct method to turn the crisis into an opportunity.Perhaps, what customers need is more value-added services to maintain the style of high-end products, rather than low-priced promotions. In the face of a crisis, panicking, standing still and not dealing with it, and doing some inappropriate handling at will, the result is as bad. Don't focus on the immediate crisis; instead focus on the opportunities ahead Crisis does not automatically turn into opportunity.A crisis will not turn into a turning point after messing around.

Instead of foolishly believing that a crisis is an opportunity! , it is better to accept another motto with a very similar statement but a completely different meaning: Turn crisis into opportunity! .The most critical point is the action of converting the word. Mr. Qiu Yonghan, who is known as the god of making money in Japan, mentioned the situation of many Japanese companies after the bubble economy in his new work "The Worst Times Is the Best Opportunity", and shared many of his unique ideas with readers. insights.Among them, what I feel the most is that he encourages everyone to grasp the future trend in order to break through the bottleneck of the recession.

He said: The world is changing, the trend is changing, and the fashion is also changing.The important thing is to be keenly aware of everything.and take countermeasures.Confirm the direction of the fish swimming, copy to the downstream and wait patiently, the fish will naturally take the bait. From this sentence, my experience is that if you want to turn the crisis into a turning point, you should not just focus on the current crisis in a short-sighted way, but see the opportunities in the future. The so-called persistence refers to the perseverance of not giving up hard work, not the effort of blindly sticking to the same place.Grasping the trend is very important!

If all the fish on this lake have been caught, no matter how patient you are, you can sit there and wait, and you are willing to work hard to prepare the bait and cast the line, the chance of catching fish is still very slim.However, if you can make a correct analysis and judgment in real time, change the watershed, and raise the fishing rod again, you may have a chance of success. Only with a vision different from the past can the tragedy never happen again After the September 21, 1991 earthquake in Taiwan, I heard various media report that the crisis is the gospel of turning around.Of course, this can temporarily soothe the uneasy feelings of the people in the disaster-stricken areas due to trauma, but from slogans to actions, it requires hard work and patience, and more importantly, wisdom and foresight.

Turning crisis into opportunity!In the process of development, we should not stick to the inherent concept, but should look at the future trend and take effective actions. The reconstruction project cannot only make up for the current loss, but must also create value that meets future needs.If we can't rebuild from the perspective of respecting nature and cherishing life, but stubbornly believe that man will conquer nature, and money will not matter, how will we deal with ourselves when the next crisis comes? The most important meaning of crisis is to let us return to a new starting point, rethink the direction of departure, and take a step different from the past before the beginning of a turning point.