Chapter 4 The third↓fifth technique: how to choose a topic

When people meet and talk, they always start with a topic.A person who is good at talking, whether it is a business transaction or a small chat among friends, often pays great attention to the choice of topics, and sticks to the topic, uses appropriate language, expresses intentions step by step, and achieves the set goal.Because a topic is a reflection of a person's state of mind, from the content of the topic, you can understand the inner activities of the other party, and from the unfolding of the topic, you can explore the other party's intentions. How to choose a topic? The third technique ◆Ⅰ: The topic should be closely related to the event

This means that in public places, such as holding serious international and domestic conferences or solemn business negotiations and major company decisions, the topics discussed must be closely centered on the central issue to be resolved, and must not be discussed casually; It can start with current hot events, which can resonate with the audience. In April 1986, foot-and-mouth disease broke out. The chairman of the Council of Agriculture and other officials could not bear the pressure of public opinion and resigned.Not long after that, the officials of the Ministry of Communications were bombarded by the Legislative Yuan because of frequent air safety accidents. However, some officials remained calm and refused to resign. Therefore, legislator Yao Limin said angrily: Some people step down when pigs die, but pigs don’t step down when people die!It can be said that it is not pleasant to describe a group of cheeky officials as pigs!

During the county mayor election in November 1986, the KMT candidate for mayor of Taichung took advantage of the director of the DPP’s Propaganda Department being troubled by the censer incident, and concentrated artillery fire on the propaganda department to attack the latter because everyone inserted the censer in Beigang and urinated on the roadside. Bucket everyone spilled.For a while, the stench of the urine bucket culture was the worst demonstration of this technique. Therefore, citing popular events as topics can easily attract the attention of the audience, but it is still necessary to be careful not to produce adverse effects.

The fourth technique Ⅱ: The topic should be closely related to the purpose If you speak with a purpose, then the topic must be closely related to the purpose, and must not be too far away from the topic, otherwise the topic will be scattered and your intended purpose will not be achieved. If you are a salesman and your purpose of talking with people is to sell your products, then you should take your products as the topic and use appropriate language to incite the other party's desire to buy and achieve the purpose of the transaction. In life, everyone has their own desires, and they have different desires at different times.The British philosopher Hobbes made it very clear: people's desire is to have a warm expectation for what they lack.

Before the Spanish Columbus discovered the New World, he had a voyage exploration plan.But to realize this plan, the support of the king and queen must be obtained, and the king and queen's desire for this plan must be ignited. He first analyzed the international and domestic situation to the king and queen, and pointed out three points: 1. Although the political and military power of the Spanish Empire has been impressed by the world, it still lacks an invincible and powerful fleet. 2. Spain borders the UK to the north.The UK is currently making every effort to build a navy, and it won't be long before it will dominate the seas; by then, the North Sea, the Mediterranean, and the Atlantic will all be in the UK's pocket.

3. European dynasties have relied on their own naval power to develop in Africa, expand their territories, and seize treasures.The jewels in the crowns of the queens of Holland and Belgium, both of which came from Africa, were much larger and more beautiful than those of the queens of Spain. Columbus closely related to the purpose of voyage as a topic, which stimulated the self-esteem and vanity of the king and queen. They must not be inferior to others, and the fire of desire for voyage exploration was really ignited. Subsequently, Columbus took advantage of the situation to promote his voyage exploration plan.He further said to the king and queen: Spain should also build a powerful navy like Britain, which means building a group of large ships to form a huge fleet, sailing to the Mediterranean Sea and the Indian Ocean to capture India and make a splash in the world.At the same time, you will get more gems than other kings and queens.

In this way, Columbus closely focused on the topic of purpose, promoted his own voyage exploration plan, and finally persuaded the king and queen to support him to lead the fleet voyage expedition, and realized his wish for many years. The fifth technique ◆Ⅲ: The topic should be closely related to the interest If you are chatting with ordinary friends, or having a more casual gathering, then the topic can be more casual, including heaven and earth, east, west, north and south, all can be included in the topic.Talk about friendship, talk about what you have learned, talk about your heart, you can do whatever you want.Although the topic does not need to be too concentrated or too strict, it should also pay attention to the taste and increase the interest between each other.

At the beginning of 1987, Li Ao held an auction meeting for the comfort women. The provincial government came forward to purchase Taiwan’s historical documents collected by Li Ao. Later, the provincial chairman James Soong gave the award to thank him. I, Li Ao, are the most suitable for teaching Taiwan history in Hewan, and you, Governor Song, are the best at teaching Taiwan geography, because you work hard at the grassroots, and you have traveled all over the country, big and small, in towns and towns!The above relaxed remarks, but aroused the applause of the whole house, it can be described as an excellent speech.

When choosing a topic for chatting among friends, you should keep the following points in mind: · Don't pretend to be an expert in things you don't know or know. · Do not complain and complain to others casually. · Do not boast of your status and wealth. ·Do not talk casually about other people's flaws and privacy. · Do not talk about issues that are likely to cause disputes. You should know that although it is a small talk between friends, and the topics are relatively relaxed and extensive, small talk is also a kind of communication and a display of a person's character and mentality.Ask to increase trust, not to increase suspicion; ask to increase friendship, not to create estrangement.Only in this way can you succeed in the conversation.